Transformed the Design and Product Development team’s workflow from offline to an automated solution
STAR Stories Indi
Personalisation 3000 plus orders a day
Explored new opporuntiies within the world of merchandising and personalisation, ended up partnering with ITV & ITV Global.
Website Re-platform B2B & DTC
Headed up the companies eCommerce team. Identified that the current websites & platform were not aligned to our competitors (eg not mobile first, headless or cloud) nor business vision (international). I could compare our current website to an old vintage car, will get you there eventually but time, energy in maintaining and cash invested isn’t...
B-Corp Certification
Having created, communicated and developed the companies brand strategy one particular value I was passionate about was around “caring about our people and the world we live in” to underpin this value I setup our own Sustainability committee along with a dedicated resource hub on our website for comms purposes. Having established a team and...
Relocation of Distribution Centre
Led the strategic decision to purchase a distribution center in Milton Keynes due to profitability and cash liquidity.
Navigating the Complexities of Omnichannel Retail Transformation
To drive sales and profit growth, a £100M multi-channel fashion company sought to implement a new retail omnichannel software suite, aiming for a seamless cross-channel customer experience, integrated analytics, and a unified supply chain and logistics. The company operated across a siloed store, ecommerce and wholesale structure, with separate IT systems, management and communication channels....
Created a leadership game for use in online and face-to-face leadership programmes
The client; a medium-sized telecoms startup, needed a serious game to include in their leadership programme.
Fixing mistakes and working ahead of schedule
We were building a web app which would be shown to quality testers.
Co-facilitated online games-based learning experience for Microsoft US and Deloitte China
In two separate projects, one for Microsoft US and one for Deloitte China, each needed an online learning experience for distributed teams, to improve teamwork, communication and also problem-solving and decision-making skills.
