STAR Stories Indi

Scaling Technology Capability to Support Rapid International E-commerce Growth

Prettylittlething was experiencing rapid e-commerce and international growth, creating significant demands on its technology platforms, delivery capability, warehouse operations and organisation. Technology needed to scale quickly while retaining the pace and entrepreneurial culture that had supported the company’s growth.

Skills:

digital growth digital transformation agile agile transformation supply chain
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Transforming and Simplifying Technology Across a Multi-Brand Retail Group

A major multi-brand e-commerce group had a fragmented technology estate with brands operating separate platforms, systems and technology teams. The business needed to radically simplify its technology landscape and operating model while materially reducing its cost base and maintaining business critical operations across £bn scale e-commerce.

Skills:

digital transformation E-Commerce Technology Strategy TOM (Target Operating Model) Cost Optimization supplier management enterprise architecture digital strategy Cybersecurity Strategy business change
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Technology Strategy & Cost Optimisation Review for PE Backed Retailer

A PE backed UK retailer needed an independent assessment of its technology estate, operating model and cost base. The executive team wanted clarity on whether to optimise the existing landscape or pursue more significant transformation, while identifying opportunities to reduce technology spend and improve business capability.

Skills:

Technology Strategy Cost Optimization Retail IT Transformation
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Scaling knowmalaria to a successful acquisition by Boots

I co-founded and led technology for knowmalaria, an online travel health and malaria prevention service, at a point where the business needed a scalable, compliant digital platform to grow beyond a single-clinic model.

Skills:

technology leadership CTO agile delivery
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Fractional Director of Service Operations – Technology Leadership

I joined a rapidly growing international organisation that was experiencing challenges around operational consistency, governance, and alignment between technology teams and business objectives. The technology function consisted of approximately 130 colleagues across service operations, architecture, cyber security, and engineering. There was a need to establish a clearer operating model, improve decision-making, and create greater accountability...

Skills:

Operational & Organisational Management Operational Excellence
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Major Outsourcing Digital Transformation

Situation I was Head of Service Management within a large financial services organisation undergoing a significant technology transformation. The business wanted to modernise its IT operating model, improve service quality, and reduce costs across a £30 million IT budget. This involved a complex outsourcing programme affecting multiple suppliers, internal teams, and business-critical services across several...

Skills:

Service Managment technology leadership major project
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DLG Modernises Workplace and Relocates HQ in Multi‑Site Transformation Programme

Situation Direct Line Group needed to move from a fragmented, outdated Bromley HQ to a modern, experience‑led London environment. The existing workplace, technology estate and governance processes were no longer fit for purpose, and the business wanted to re‑energise colleagues post‑COVID while improving leadership visibility and collaboration.  

Skills:

digital transformation Modern Workplace collaboration Delivery management delivery lead delivery assurance agile delivery governance
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Practice Turnaround at a Global Advisory Firm: £2M Annual Loss to £8M Profit in Eighteen Months

$9bn global advisory firm (46,000 professionals across 130+ countries) had a strategic advisory practice losing £2M annually, lacking go-to-market coherence, and structurally outflanked by the Big Four in competitive pitches Gains created: Improve clarity of responsibilities and capabilities to deliver against them Identify, agree and prioritise new ideas and opportunities to generate business value Enhanced...

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AI-Native Turnaround: 12.8× Beat on a PE-Backed Platform in Twelve Weeks

Private equity sponsor needed urgent commercial turnaround of a portfolio AI platform in the HR and education sector. Platform was in existential crisis: priced at £500 per school, 33% crash rate, 39–90 second response times, only 18 of 50 target pilots active. Diagnosis required, repositioning required, validated pricing uplift required — twelve-week window before next...

Skills:

Artificial Intelligence (AI) Product Development Business Strategy stakeholder management Product Lifecycle Management Innovation Strategy
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Organisation-wide Risk Training Programme Situation

a { text-decoration: none; color: #464feb; } tr th, tr td { border: 1px solid #e6e6e6; } tr th { background-color: #f5f5f5; } The organisation lacked a consistent approach to risk awareness, with limited understanding of risk management across teams.

Skills:

training program management
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