Sales transformation for hospitality staffing platform
The Situation
The CEO needed an interim growth lead to support with a sales transformation in the build-up to peak demand season.
The Task
I was tasked with defining a strategy and working with sales leads to implement it. I was also tasked with building reporting dashboards and processes to ensure KPI tracking and improvement.
The Action / Approach
I designed the sales strategy and led the team to deliver on it
The Result
Exceeded sales targets in the first quarter by 15%
Focus In On: Responsible for Project and Programme Delivery
New Areas of Value:
Ability to clearly demonstrate value to the business
Improved customer and colleague service and satisfaction
Increased credibility with and confidence from across the business
Improvements around:
Lack of clarity or understanding on operational readiness requirements
