Built a SaaS platform to connect fragmented trade business operations

Owner-managed trade businesses were often running customer enquiries, jobs, engineer schedules, site paperwork, quotes and invoices across disconnected systems, spreadsheets, messages and paperwork. Having experienced these operational problems first-hand, we identified an opportunity to build a platform around the way trade businesses actually work rather than asking businesses to adapt to generic project management software.

Skills:

Software as a Service (SaaS) product management Product Owner Product Development Software Development digital transformation Technology Strategy business analysis Systems Integration Solution development user requirements process automation stakeholder management
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Built an e-commerce proposition generating £750k revenue in 12 months

Expert Trades wanted to develop a new digital commerce proposition serving trade professionals and suppliers. The opportunity required more than launching an online store. Supplier relationships, thousands of products, product data, technology, digital acquisition and the customer buying experience all needed to work together to create a commercially viable proposition.

Skills:

E-Commerce Digital Marketing Go to market strategy Commercial Management product management Systems Integration supplier management digital transformation stakeholder management Delivery management Conversion optimisation Business Development Product Development Technology Strategy integration B2B Sales and marketing
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Board Effectiveness – from Governance to Collective Leadership

A Board of a multi-entity organisation was operating with strong individual capability but limited collective alignment, impacting decision quality and strategic momentum. I was engaged by the Chair following a recommendation from a NED who had experienced my work in another board setting.

Skills:

Leadership Coaching Behavioural Change Corporate Governance
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CEO Leadership – from Insight to Impact

A UK-based mid-market services firm was experiencing strong growth but inconsistent execution, with pressure on the CEO’s leadership style creating friction at senior level. The CEO was introduced to me via their Chair following a board discussion on leadership effectiveness and organisational alignment.

Skills:

Leadership Coaching executive development Behavioural Change
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Scaling Change Maturity and Adoption at NEOM

NEOM was undergoing a large-scale transformation spanning 11 business units, each at a different level of change maturity. There was no consistent framework or shared methodology for managing transformation, leading to fragmented execution and slow adoption.

Skills:

Business Change Frameworks Enterprise Collaboration Operational & Organisational Management Stakeholder Engagement learning Consultancy
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Architecture Governance and Technical Leadership

The Architecture Governance and Technical Leadership service provides the strategic oversight, technical direction, and structured control necessary to ensure IT investments, systems, and engineering efforts directly drive business objectives.

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Operational Efficiency and Process Improvement

The Operational Efficiency and Process Improvement service is designed to transform business workflows from "how we’ve always done it" into a streamlined, high-performance engine. We identify and eliminate bottlenecks, waste, and redundant tasks, ensuring your organisation maximises output while minimising resource consumption (time, cost, and labor).

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Cloud Adoption and Migration Strategy

The Cloud Adoption and Migration Strategy service provides a structured, business-aligned roadmap to transition an organisation’s digital assets from legacy infrastructure to a modern, cloud-based environment

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Business Digital Transformation and Strategic Consulting

The Business Digital Transformation and Strategic Consulting empowers leadership with actionable, tailored strategies that leverage digital technologies (Cloud, AI, Automation) to modernise legacy systems, optimise operational efficiency, and enhance organisational capability through resilience, agility, and adaptability.

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