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Change is about people not things.

In a nutshell

Solve business problems with communications


Partly Available Immediately




  • English



Nominated By


HM Expert Since

Wednesday February 12, 2020

About Helen

I've been a communication and change consultant for the last 14 years.

I’ve led all sorts of complex change projects, including business and IT transformation, acquisition, takeover and integration, cost-saving, business sale, separation, annual and interim results, crisis situations and recapitalisation.

My people change experience includes managing difficult changes, such as headcount reduction, restructure, TUPE, outsourcing, branch closures, terms and conditions/pension consultation, pay restructure and flexible benefits/ tax changes.

I’ve led some brilliant engagement projects like a new brand launch, business performance improvement, new business strategies, London 2012 sponsorship and culture change.

I've also led sales, operations, credit, and IT teams so I can have credible and relevant conversations with stakeholders and contribute to business strategy.

I’m a PRINCE2 project manager and I’ve managed changes to systems, locations, customer websites, and team structures.

Current Role Details

I work on a fractional basis as a Head of Communications / Comms Lead. I like to describe this as full-time head and heart, part-time cost.

I’ve created and delivered corporate communications strategies for blue-chip companies going through fierce change and inspirational engagement.

This experience means I can act fast, bring fresh thinking, reliable playbooks and the ingredients from tested solutions.

Roles & Results

BRIGHTSIDE INSURANCE - Communication consultant

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Requirements / Actions
Brightside needed to establish a Corporate Communications function during a period of transformation
Delivery and Achievements
Set up and recruited a communications function. Created the strategy, introduced planning and prioritisation, measurement, governance and business strategy campaigns. Planned new channel mix.

RBS (WILLIAMS & GLYN) - Communication and change consultant

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Requirements / Actions
W&G were running their first annual HR cycle as a stand-alone bank.
Delivery and Achievements
I created and delivered the strategy to engage 6,000 people. Incl all elements of reward, the first cycle of flexible benefits and change to tax; pay restructure and pension auto enrolment.

CO-OP GROUP - Interim Communication Lead

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Requirements / Actions
The Co-op planned to transform the customer experience of all contact centres as part of their transformation.
Delivery and Achievements
I developed the communication approach, narrative, programme identity and communication plan to engage stakeholders across 10 functions.

WELL PHARMACY - Interim Head of Communication

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Requirements / Actions
The UKs third largest pharmacy had a new owner and needed to launch as a new brand by February 2015.
Delivery and Achievements
Wrote new brand narrative, tone of voice guide, external stakeholder briefings, Interactive leader toolkit, 2,000 colleague event. Change management for physical separation and rebrand.

CO-OP BANK - Interim Communication Lead

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Requirements / Actions
This assignment was during a period of significant change for the Co-op and very public speculation about the survival of the Co-op Bank.
Delivery and Achievements
Delivered change and crisis communication to reach employees, customer facing teams, leaders, democratic members, trade unions, suppliers and regulators.

LLOYDS BANKING GROUP - Communications Lead

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Requirements / Actions
Lloyds needed change communication strategies and delivery during the integration with HBOS.
Delivery and Achievements
Delivered communications to 27,000 employees. Created plans and materials to announce large scale headcount reduction, IT integration, process and policy change. Brand activation for London 2012


Industry Experience

  • Banking and Capital Markets
  • Automotive
  • Charities
  • Financial Services
  • Healthcare
  • Insurance
  • Retail and Consumer

Regional Experience



Helen McLeod

Profile picture of Helen McLeod


active 4 weeks ago