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Deloitte and Duke University study misses key points about CMOs and technology mastery

May 18, 2018

CMOs and technology mastery I was reading the most recent CMO research data from The CMO Study published by Deloitte US and Duke University [the study can be found here]. The findings are very interesting, but they would benefit from a closer cropping by desired marketing outcome, rather than only slicing by industry or marketing […]

What Leaders Can Learn from Playing Video Games: Why Excellence is a Mystery

July 14, 2016

Be it Angry Birds or Galaga, Fallout or Call of Duty, knowing what good likes like is pretty easy. You gain an achievement, rack up three stars or land on a leaderboard. In the pre-social gaming days, it was a local leaderboard, the one on the game you were playing at Shakey’s Pizza during lunch from your sys op job on a HP 3000. Today your achievements are splattered across screens around the world. Good is easy to find, excellence not so much.

Scenarios and the Future: Thirty-Five 2016 Uncertainties that will Shape the Future

March 16, 2016

In April of 2015, the McKinsey Global Institute published a report titled: ‘The four global forces breaking all the trends.’ I would argue that what McKinsey defined were not forces or disruptions, but new trends — which simultaneously, with related causation or not, the other “long-established patterns” ceased to remain as important or relevant has they had in the past. In other words, as these four items trended, other things stopped trending.

Scenarios and Climate Change: It’s Time to Explore Possibilities

February 7, 2016

I was listening to BBC World Service via my local NPR station (KUOW). They were running an interesting story on The science behind ocean acidification. It stuck me as they were discussing the economics of an ocean populated by jellyfish and grasses, that the pundits aren’t applying scenario planning to the environmental change equation. They stated that their would be negative economic impacts on the change from an ocean of exoskeletons to one of goo.

Serious Insights Principal Analyst Daniel W. Rasmus Comments on Oculus Featured at InvestorPlace

January 11, 2016

It has been almost two years since Facebook (FB) dropped $2 billion on Oculus VR, a virtual reality company operating independently of its parent since the acquisition. At the time, Facebook founder and CEO Mark Zuckerberg told consumers and investors that immersive gaming — an area where Oculus already had “big plans” — would be the first focus before other applications in entertainment, education, healthcare and more were explored.

Why Micah Zenko’s “Red Team” Lives in The Serendipity Economy

November 23, 2015

I was listening to a Hear and Now interview with Micah Zenko, author of Red Team: How to Succeed By Thinking Like the Enemy. It struck me that many of the issues related to terrorism and cyber attacks stem from the propensity of those working in the management of intelligence systems, and managing systems that require security, do so under industrial age economic models rather than the more emergent model of The Serendipity Economy, a set of principals that those perpetrating the crimes tend to live under, even if they don’t know it.

What Leaders Can Learn From Playing Video Games: Mentoring

November 4, 2015

Angry Birds players rack up high scores from exhibiting the most destructive of behaviors. In the world of management, however, it is important to think about the young birds, before they become angry, and how to help them find their place. How can you help them prosper? How can you apply mentoring to help them test and master …
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Special Report on VR and AR Says They are Ready for Business

October 28, 2015

The future is coming and it is either virtual, augmented or both. In this new special report on VR and AR written by Serious Insights Principal Analyst Daniel W. Rasmus, we explore what virtual reality and augmented reality mean to business, what business needs to do to get ready, what developers must do to deliver value, and how the …
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Rasmus on GeekWire: How personalized learning can reshape education

October 20, 2015

How personalized learning can reshape education Buy the textbook. Attend lectures. Take tests. Get graded on a curve. This is the way most people remember their college or university learning experience. Learners, however, are a diverse group, with a wide range of personal histories, different approaches to learning, and varying degrees of technological savvy. Engaging today’s …
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Business Implications: iPad Pro, iPhone 6s and new Apple TV

September 11, 2015

A day after Apple made is September announcements, it is clear that they still hold THE technology leadership position. No company’s announcements create more buzz than Apple’s.The post Business Implications: iPad Pro, iPhone 6s and new Apple TV appeared first on Serious Insights.

How to Make Strategy Stick

August 18, 2015

How to Make Strategy Stick For my Pinchot class on Sustainability and Strategy, my students nominated the topic of making strategy stick as their discussion topic. Please join them in offering questions, comments and contributions to this list of approaches for how to make strategy stick. Have a good strategy. While some consultants and advisors start …
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Think Twice before Accepting a Google Gift: My Story of the The Google Chromecast Anniversary Gift That Never Gave

July 26, 2015

The Google Chromecast Anniversary Gift That Never Gave Yesterday I read that Google was offering a free movie, or $6 in credit (so I think) to celebrate with owners of Chromecast. So I went over to my Galaxy Tab S 8.4, connected to my Chromecast and went to offers. I was told I could not …
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My Close Encounter with Stan Lee

July 3, 2015

As Comic-Con San Diego nears, I thought I would share this little vignette from the recent Emerald City Comic-Con. My Close Encounter with Stan Lee My Emerald City Comic-Con hook up was running late. So rather than stand around the all too crowded, and under-seated lobby of the Washington State Convention Center, I walked across …
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New Report: Ten Innovations That Should Drive Collaboration Technology

June 23, 2015

This report outlines ten areas of technology innovation led by a variety of vendors. None of the areas mentioned here have become fully realized, nor do any of them currently dominate the requirements of organizations seeking to acquire or shift their collaboration platforms.

Product Alert: Fuze Acquires LiveMinutes

May 21, 2015

Fuze, a cloud video conferencing company announced the acquisition of LiveMinutes, an online team workspace platform, as well as $20 million in additional funding from Hermes Growth Partners. With LiveMinutes, Fuze will expand its platform to include persistent project workspaces for distributed teams so they can stay connected, create and share content, meet together live and maintain context across the lifecycle of a project.




Daniel W. Rasmus

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