You can now watch the last HiveMind drop-in session online:
https://www.youtube.com/watch?v=MBn9J-bFPUs
Bill (Mirabito) spoke on why traditional retailers struggle mightily to sustain store traffic and hit sales forecasts; and how a sober analysis of the consumer journey offers insight into a more effective course of action to improve awareness, grow demand and cultivate the loyalty of everyday people.
Bill Mirabito is founder and CEO of B2C Partners – a consulting practice of former omnichannel eCommerce VPs from top retailers including New York & Co, Charming Shoppes, Finish Line and more. He specialises in e-commerce, e-business and product and online marketing,
